Josh: Well, print advertising is still preferred by a lot of companies, especially big ones that require branding campaigns. You have to consider that brand recognition is the initiative there.
Gary: I understand. But branding is more than possible online now, and in fact, display advertising has such a low cpm that if you can target well enough, ignoring that inventory is slightly stupid.
Kat: My question is, why is it so hard to find a good pet breeder?