The A2cation of Gary

[020109.2327]

Out of Context

Josh: Well, print advertising is still preferred by a lot of companies, especially big ones that require branding campaigns. You have to consider that brand recognition is the initiative there.

Gary: I understand. But branding is more than possible online now, and in fact, display advertising has such a low cpm that if you can target well enough, ignoring that inventory is slightly stupid.

Kat: My question is, why is it so hard to find a good pet breeder?

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